- iMC students define content marketing...MIke Hector posts insightful comment.
One of the pleasures of teaching is seeing the positive results of learning. Mike Hector, one of the iMC students is showing how insightful students can be.
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- Matthew Fair teaching Interactive Web Marketing to Third Years
Matthew Fair teaching Interactive Web Marketing to Third Years
“I love figuring out how people search and select what they are looking for online.”
- What's the "i" in IMC@SLC?
IMC traditionally stands for Integrated Marketing Communications. But at SLC, (which stands for St. Lawrence College) in Kingston Ontario, we are evolving IMC to stand for an integrated approach to marcom strategy as well as channels and the second newer focus on interactive messaging. We are branding our Marketing Communications programs to be iMC@SLC.